Discovering the High Ground of Digital Marketing Solutions with Integrity Marketing and Consulting
We have found that no matter the size of a business, or the industry, there’s really no lasting foundation when taking short cuts in online marketing practices. Our company, Integrity Marketing & Consulting has built a solid foundation of solutions and marketing plans that use credible strategies to help your business grow and flourish. The trends in digital marketing are changing almost daily, but one thing reliably stands true, when it comes to blog marketing, authenticity and integrity in your SEO plan and digital marketing strategy, are the critical details that pay off in the long run.
Ask as many CEO’s as you like about blog marketing, whether they represent the entertainment industry, authors, brands, start-ups, local or international businesses, charities or churches, for every leader you ask about the order of importance in their marketing strategy, and you’ll get as many variations in their responses.
Their responses seem to begin with the condition of their website design. Are their pages easily navigated, does the content encourage potential customers or clients to return, are web features easily accessible and understandable, especially during the shopping cart phase? The very next focus is on company blogs, and what their data, or blog marketing statistics show – or do not show.
Second on many lists is a business or company’s social media presence. In 2015, this focus on being intimately involved with customers will be a central focus. Any data about customer support online that includes responding immediately to a complaint or concern has generated countless positive responses on social media sites.
This is a winning position to be in, because brands, whether small or large, benefit when you’ve successfully resolved product or service problems, as concerned customer service representatives of your industries. Hand in hand with blog posts on company websites, are the posts to Twitter, Facebook, and Pinterest, etc., that lead readers to actual websites having all the information your readers are searching for. An outstanding feature of service, in the blog marketing arena, is insuring that you have on-target blogs that are fresh and updated, at least weekly.
The higher the integrity of your optimized blog content, your links between like topics that enhance the readers search, and information available to them, the higher the positive response and readers, feeling they have spent their time online doing valuable and enjoyable reading. In addition to PPC advertising, video marketing is becoming extremely effective in demonstrating first hand – how certain important business topics – impact or influence any subject that a user may be interested in.
Most companies cannot afford to pay a full-time employee just to focus on relevant blogging, or to create online content on a regular basis. That is why you can count on the effective talents and blog marketing services of Integrity Marketing & Consulting. If you are planning to build your company to the next level in 2015, contact us for results you can count on, (888) 998-2906.